Whether you own an SEO tools website or else you run an SEO business, the opportunity to track and report to customers the Google ranking for their specific keywords will be an essential part of the service which you provide.
Of course , you could always perform a manual Google search and then sift through the final results to find put where a client’s website is ranked on the Google Search results, but no one wants to have to do that will, which is where a Google Rank Tracking API comes into play.
If you have access to the rank tracking API, you can embed ranking data for websites and keywords in your own applications and in your websites and provide your customers with the key performance indicators that they need. A Google SERP checker API will likely give you the insights that you need to refine your own SEO campaigns for the optimum results.
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Who Needs SEO Data?
The demand for accurate and up to date SEO data is virtually limitless. SEO agencies need to monitor the effectiveness of their SEO campaigns, e-commerce sites need to monitor the position of their own companies position of competitor’s products, affiliate marketers need to be able the track the position of their sites, in fact , anyone with a presence on the internet will want to know exactly where their sites are ranked online and other search engines.
What is an API?
In this particular scenario, an API is a piece of third-party code that the application or website can move parameters to and receive information from. A Google rank examining API, for example , will take the keywords that are entered on a website and return the current Google ranking for the keyword.
What Does a Google Rank Tracking API do?
The best providers of SEO tracking APIs will often have a number of different APIs which you can use software and websites. Here are some of the main types of SEO tracking APIs.
Rank Tracking API
A position tracking API will return the particular up-to-date ranking for a particular key word for a given location.
A SERP API will come back the top search engine results for a particular key word
Keyword data API
A key word data API will return the particular keyword statistics that you would otherwise have to look up manually in the Google AdWords planner, such as search volumes, average cost per click, and the gym associated with competition for that keyword.
A competitor API will find all of relevant data with regards to a competitor’s website, including traffic volumes, traffic sources, the average time spent on the website, page views per session as well as the bounce rates.